Canon i-SENSYS MF729Cx Important Safety Instructions And Installation Manual page 237

Specify the default settings of the USB Print function for JPEG and TIFF files.
<Print Date>
If you tap <On>, you can print the modification date of the file below each image.
Although <Print Date>is not available for Index Print, the modification date of the file is automatically printed below
each image.
<Print File Name>
If you tap <On>, you can print the file name below each image.
Although <Print File Name> is not available for Index Print, the file name is automatically printed below each image.
<Original Type>
You can select the type of original depending on the image to print. Select <Photo Priority> or <Text Priority>.
<Photo Priority>
Gives priority to printing photo images smoothly.
<Text Priority>
Gives priority to printing text clearly.
<Brightness>
You can adjust the brightness of printouts. Tap
<->
Prints images darker.
<+>
Prints images brighter.
/ to adjust the brightness, and tap <Apply>.