Cadillac 1937 LaSalle VVI Information page 77

FRONT VIEW
The radiator and grille is a striking example of style in-
novation by La Salle. The die-cast honeycombed design
warrants its additional expense since it lends an appearance
of fine car quality and solidity in keeping with Cadillac
heritage that cannot be effected in the cheap, conventional
single stamping widely used by other cars. A n especially
Front View New La Salle.
designed V-8 emblem and the famous La Salle coat-of-arms
add a touch of color to the brilliant chrome of the grille.
The large bullet-type headlamps fit closely to the sides
of the radiator casing as if they were an integral part of
the casing's construction. The headlamps are ducoed to
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