Cadillac 1937 LaSalle VVI Information page 78

match the body and add a finished touch to the car's fleet
appearance.
Massive fenders with a new, distinctive high center ridge
sweep low over the wheels and shield the running gear and
chassis from view. Bumpers are of the wide, spring bar type
and are mounted through rubber-insulated grommets to the
front frame arms. Two sturdy guards are attached to both
front and rear bumpers and both reflect shock-proof utility
as well as beauty.
The smooth steel Turret Top sweeps back from the wind
shield and provides additional lasting beauty, unmarred by
the conventional fabric insert panel which cracks and fader
after weathering.
The V-shaped windshield is set at a rakish angle of
39° in keeping with La Salle advanced styling. This in-
creased slope and sharper vee provides much more vis-
ibility for the driver because windshield posts may be set
further rearward, thus avoiding a dangerous blind spot, com-
mon to the more upright windshields. The clear vision safety
glass is mounted in rubber channels and securely cemented
to the cowl structure for permanent sealing against weather
and rattles. The outer center division moulding of the wind-
shield is brightly chromed and aligned with the attractive
hood moulding which accentuates long hood appearance.
Double windshield wipers, with concealed mechanism, are
neatly mounted at the bottom of the windshield. The for-
ward opening cowl ventilator is screened and is tightly
sealed by a one piece rubber gasket. It is fitted with the
over-center type of locking mechanism.
SIDE VIEW
One of the important elements in La Salle's advanced
styling is the distinctive die-cast hood louvre treatment. This
new treatment reflects excellent good taste and accentuates
the new La Salle's dynamic lines. A n added touch of finish
is reflected in the chrome "La Salle" name in small letters
on the side of the hood near the cowl.
New drip mouldings fit smoothly with the Turret Top con-
tours and are ducoed to match. These extend from the bottom
of the front pillar up and over the doors and rear quarter
windows.
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