Orban Optimod-PC 1101 Operating Manual page 20

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INTRODUCTION ORBAN MODEL 1101
and naturally, to give the illusion that processing is not taking place. Moreover, Op-
timod algorithms intelligently adapt themselves to the input program material.
Once OPTIMOD-PC is tuned for the sound texture required for the broadcast or net-
cast format (which is made easy by OPTIMOD-PC's many format-specific presets), it
will provide excellent consistency regardless of the level or texture of the original
program material. OPTIMOD-PC's automatic gain control and equalization achieve a
consistent sound, while accurate peak control maximizes loudness. Booming bass is
tightened; weak, thin bass is brought up; highs are always present and consistent in
level.
Without Optimod-PC processing, audio can sound dull, thin, or inconsistent in any
combination. Optimod-PC's multiband processing automatically levels and re-
equalizes its input to the "major-market" standards expected by the mass audience.
Broadcasters have known for decades that this polished, produced sound attracts
and holds listeners.
You can expect a considerable increase in loudness from Optimod-PC processing by
comparison to unprocessed audio (except for audio from recently mastered CDs,
which are often overprocessed in mastering). Broadcasters generally believe that
loudness relative to other stations attracts an audience that perceives the station as
Figure 1-1: Unprocessed Audio
Figure 1-2: Same Audio Processed Through OPTIMOD-PC