Section 1: Introduction; How Your Press Works - Primera 510212 User Manual

Thank You...
...for choosing the Digital Label and Decal Press. This press has been designed to
provide you with stunning, custom cut, high-quality color output on durable
adhesive-backed paper, vinyl, polyester, and even heat transfer material. It offers
many features which allow you to simultaneously print and cut professional-
quality labels, decals, signs, photos, and much more - quickly and easily!
A. HOW YOUR PRESS WORKS
This Digital Label and Decal Press utilizes two different, yet closely related
printing technologies to achieve its remarkable output - thermal transfer and
dye-sublimation.
Thermal Transfer
Thermal transfer is a process which uses a resin-based ribbon roll as a carrier for
transferring color to the print media (see Section 4 for more information on these
ribbons and the appropriate print media for each). Such ribbons are available in
single spot colors or in a paneled form which includes each of the yellow, magenta,
and cyan process colors on the same ribbon roll. By providing each of the process
colors, paneled ribbons allow you to conveniently produce full-color images
automatically, from a single ribbon.
As the ribbon and print media pass simultaneously beneath the press's print head,
thousands of thermal elements within the print head melt the colored inks, thus
transferring thousands of tiny colored dots from the ribbon onto the print media. If
using a paneled ribbon, the print media automatically makes a separate pass for
each colored panel on the ribbon. By combining different colored dots from each
ribbon panel in different combinations (this process is called "dithering"), the press
is able to print up to 16.7 million colors.
Introduction
Digital Label Press 3 User's Manual
1

Section 1: Introduction 1