Product Positioning - Olivetti d-Color MF2501 Sales Manual

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d-Color MF2001/MF2501 and d-Copia 253MF/303MF Sales Guide
1.3

Product Positioning

The new series does not replace any existing product in the current portfolio; they are
additional products with a new innovative product concept to win incremental A3 MFP
customers in small to medium sized business opportunities:
Internal Positioning – d-Color MF2001 / d-Color MF2501
Internal / External Positioning – d-Copia 253MF / d-Copia 303MF
Internal and confidential publication not to be reproduced without authorisation
6

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D-color mf2001D-copia 253mfD-copia 303mf

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