1. PRODUCT NAME
Hitachi 14.4 V Cordless Driver Drill, Model DS 14DAL
2. MARKETING OBJECTIVE
The new Model DS 14DAL is a compact and lightweight cordless driver drill. It is the upgraded version of the well-
reputed Model DS 12DM. Features of the Model DS 14DAL include the following:
(1) Greater maximum torque
(2) Equipped with the Type EBM 1430R lithium-ion battery
We aim to expand sales with the Model DS 14DAL.
NOTE: The Type EBM 1430R 14.4 V lithium-ion battery that comes with the Model DS 14DAL is not
interchangeable with the Type EBL 1430 lithium-ion battery that has already been on the market.
3. APPLICATIONS
Tightening and loosening wood screws, tapping screws, machine screws and nuts
Drilling into wood, metal and plastic materials
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