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A 50th ANNIVERSARY MESSAGE
from the
PRESIDENT OF GENERAL MOTORS
On the occasion of this our 50th Anniversary Year, it is a pleasure
to welcome you into the General Motors family
of car
owners.
I
wish
I
could welcome you personally
and,
point out to you the many
outstanding features that make this Golden Milestone car that
is
now
yours the very finest automobile that Pontiac has
ever
produced.
However, you are no doubt finding this
Qut
for
yourself.
If you have owned a General Motors car before, may I thank
you for your continlling patronage. It has helped make possible our
progress, which in turn has contributed so much to the driving con-
venience, comfort and pleasure of so many mill ions
of
Americons.
If this is your first General Motors car, there is one
important
point I would like to
impress
upon you
.
In General Motors we recog-
nize and to the best of our obility endeavor
to
observe this cardinal
principle
:
that whatever success we have achieved or will achieve
derives
in
whole from
serving
the customer well.
I am sure you will agree that our Golden Milestone lines of
cars provide tangible evidence
of
thi~
effort
on our part to achieve
full customer satisfaction. In quality
o'nd
design they have built into
them
the
accumulated experience a~d skill of our workers plus the
technical
advance~
which have come from the inquiring minds of
our
engineers,
research men and other technicians.
A 50th Anniversary is important
only
as it serves as an occa-
sion for taking stock and particularly for pausing to
chart
the
'
road
ahead. As we move into our second half-century,
it
is
our
firm
resolve to make of
it
a second half-century
of
progress for our
customers, for a
IJ
those associated with us in the operation of Our
business and, to the extent that it lies within our power, for the
country.
HARLOW H. CURTICE
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