Sun Microsystems Sun Java Content Delivery Server 5.0 Administration Manual page 215

3. Specify the following information:
Enter a name and description for the subscriber segment.
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The name must be unique to other segment names and it must not exceed 255
characters.
Select the check box if a subscriber must match all of the specified criteria in this
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page to belong to this segment.
If the check box is clear, advertisements are sent to subscribers who meet any of
the criteria specified.
The selection can be based on the following factors:
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196 Administrator Guide • 2005Q4
Whether the subscriber has previously downloaded one or all of the items
being promoted.
The number of items the subscriber has downloaded and how recently.