Toyota Prius Owner's Manual page 494

5-1. Essential information
Emergency towing
If a tow truck is not available in an emergency, your vehicle may be
temporarily towed using a cable or chain secured to the emergency
towing eyelet. This should only be attempted on hard surfaced roads
for short distances at low speeds.
A driver must be in the vehicle to steer and operate the brakes. The
vehicle's wheels, drive train, axles, steering and brakes must be in
good condition.
Emergency towing procedure
STEP 1
Take out the towing eyelet. (P. 528, 543)
STEP 2
STEP 3
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Remove the eyelet cover using a
flathead screwdriver.
To protect the bodywork, place a
rag between the screwdriver and
the vehicle body as shown in the
illustration.
Insert the towing eyelet into the
hole and tighten partially by
hand.