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Omron HBP-1300 Manual
Omron HBP-1300 Manual

Omron HBP-1300 Manual

Professional blood pressure monitor
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Exclusive Partnership
HBP-1300
Professional Blood
Professional Blood
Pressure Monitor
Product Launch Plan
Omron Confidential B
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Summary of Contents for Omron HBP-1300

  • Page 1 Exclusive Partnership HBP-1300 Professional Blood Professional Blood Pressure Monitor Product Launch Plan Omron Confidential B...
  • Page 2 Di it l T The Omron HBP-1300 is an Entry Level professional BPM that will join the Professional BPM family, along with the HEM-907XL The Omron HBP-1300 is an affordable professional digital blood pressure unit that is clinically proven accurate and provides fast,...
  • Page 3 What We Know of primary care of U.S. adults are clinics and 69% of in favor of having cardiologist offices physicians adopt use manual new technology monitors Majority of nurses The primary using technology barriers to agreed it improves agreed it improves adopting the efficiency &...
  • Page 4 There is a $39M Sales Opportunity for PSS in conversion of Physicians from manual BP taking to digital $39M Manual Digital Units Units Opportunity BPM Physician Office Segment Incremental growth opportunity –> 90% using digital $44M Sales annually $12M Present Digital Units Manual Units $17M Sales annually...
  • Page 5 Exclusive Partnership The Omron HBP-1300 is the only professional blood pressure monitor currently in the $150 - $600 range, which makes up to 70% of the current professional market HBP-1300 can address up to 70% of the market opportunity HEM-907XL...
  • Page 6 Exclusive Partnership The Omron HBP-1300 Professional Blood Pressure Monitor Features & Benefits Features & Benefits Omron Confidential B...
  • Page 7 ◦ HBPM are not durable enough for office setting ◦ Manual BP can lead to inconsistent and inaccurate readings Why should they purchase the HBP-1300? ld th th HBP 1300? ◦ It is accurate (clinically validated), easy to use, affordable and is...
  • Page 8: Features And Benefits

    Easy to Use - One-button operation for fast, accurate readings in about 30 sec’s about 30 sec s. Durable - Built for professional use Designed for Professionals – Fits 5 Cuffs, ranging from 12-50 cm (5” to 20”) Omron Confidential B...
  • Page 9 Exclusive Partnership Product Launch Strategy Strategy Omron Confidential B...
  • Page 10: Product Positioning

    Product Positioning Omron Accuracy built for the Office b ilt f th Offi THE HPB 1300 IS THE HPB-1300 IS: Accurate • Validated to consistently measure pressure within ±3mmHg (or 2%) • Validated According to internationally accepted protocols Association • Validated According to internationally accepted protocols Association...
  • Page 11 More time with patients and accurate readings in about 30 sec’s. ◦ Can be used on a table or mounted on the wall with optional Omron wall Can be used on a table or mounted on the wall with optional Omron wall mounting kit.
  • Page 12 Choosing an electronic/digital over an aneroid ◦ Can help reduce costs as the HBP-1300 needs no calibration. According to manufacturers aneroid units should be calibrated every 6 months According to manufacturers aneroid units should be calibrated every 6 months ◦...
  • Page 13 Sales Tools Omron HBP 1300 is an affordable accurate Professional Omron HBP-1300 is an affordable, accurate Professional digital BPM Literature ◦ Provides overview of features & benefits ◦ Addresses the primary barriers to adopting a new device – including l di concerns about accuracy and cost Demo Unit –...
  • Page 14 Product Basics Omron Confidential B...
  • Page 15: Product Basics

    Product Basics The Omron HBP-1300 is an affordable Professional digital blood pressure unit that is clinically proven accurate, easy to use, and provides fast, reliable results. li i li bl Key features, benefits, look ◦ Passes AAMI SP10 accuracy standard Passes AAMI SP10 accuracy standard ◦...
  • Page 16 Product Basics The Omron HBP-1300 is designed to perform in the most demanding professional environments. 3-1/2 in. • Durable housing for shock & drop resistant • Can be disinfected with alcohol • Can be disinfected with alcohol • Custom rechargeable battery •...
  • Page 17 Product Basics The Omron HBP-1300 offers quick-touch controls for ease of use. Alarm Lamp: Lights up or flashes when an alarm occurs an alarm occurs Mode Button: Cuff Connector: Cuff Connector: Press to enter "Menu Mode" and "M M d "...
  • Page 18 Product Basics The Omron HBP-1300 monitor displays critical BP measuring information in intuitive, easy to read symbols and icons. Pulse synchronization Icon: Flashes in synchronization with the Sys: pulse during measurement Displays Systolic blood pressure Irregular pulse wave icon: Irregular pulse wave icon:...