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E LEe T RON I C
$,
INC.
1.1.0 Mr.
First Name
2.0
Mrs.
3.0
Ms.
IMPORTANT!
IMPORTANT!
Please complete and return within the next 10 days
or register online at www.prodregister.com/directed
4. 0
Miss
Inllial
LaslName
X FA 01 - 0 1
Slreel
ApI. No.
City
Slale
ZIP Code
E-mail
VIN #:
Model name:
7.
Price paid (excluding sales tax):
$
.00
8.
Which Oirecled Eleclronics brand did you purchase?
,. 0
Directed Audio
4. 0
Xtreme
2 0
Orion
5. 0
ald/s/
3. 0
Precision Power
6. 0
Directed Video
9.
What producl did you purchase?
,. 0
Subwoofer
5. 0
Complete Video System
2. 0
Speaker
6. 0
Overhead Monitor
3. 0
Amplifier
? 0
Headrest Monitor
4. 0
Signal Processor
8. 0
DVD Player
10.
Whaltype of vehicle will this producl be used in?
1. 0
Car
6. 0
Motorcycle
2. 0
Truck
7. 0
Boat
3
0
SUV
8. 0
Motor home
4. 0
Van
9. 0
Other
5. 0
MiniVan
11.
In whal vehicle willihis product be used?
Make of vehicle:
yrs.
Spouse
o
o
o
o
o
o
o
Spouse
o
o
o
o
o
o
7-12
Monlhs
o
o
1.
2.
3.
4.
5.
6
1.
2..
1-6
Months
o
o
1. 0
2.0
yrs.
Buy/Lease a New Vehicle ..
Buy/Lease a Used Vehicle ..
Occupation: (check ail thai apply)
You
ProfessionallTechnical
0
Upper ManagemenVExecutive ..
0
Middle Management..
0
Sales/Marketing..
0
Clerical/Service Worker ..
0
Tradesman/Machine Operator/Laborer.
0
Are you or your spouse:
You
A Homemaker?...
0
,.
_ ~
0
~
A Studenl?.
0
3.
Sell Employed/Business Owner? ..
0
4.
Working lrom a Home Office?..
0
5.
In the Mililary?.
0
6.
A Veteran?..
0
7.
Which group describes your annuallamily income?
01. 0
Under$15,000
08. 0
$75,000-$99,999
02 0
$15,000-$19,999
09. 0
$100,000-$124,999
03. 0
$20,000-$29,999
10. 0
$125,000-$149,999
04. 0
$30,000-$39,999
11. 0
$150,000-$174,999
OS. 0
$40,000-$49,999
12. 0
$175,000-$199,999
06. 0
$50.000-$59,999
13. 0
$200,000-$249.999
07. 0
$60,000-$74,999
14. 0
$250,000
&
over
Level 01 education: (check highesl level completed)
1. 0
Completed High School
2. 0
Completed College
3. 0
Completed Graduate School
Which credil cards do you use regularly?
1. 0
American Express, Diners Club
2. 0
MasterCard, Visa, Discover
3.
0
Department Store, Oil Company. etc.
4. 0
Do not use credit cards
For your primary residence, do you:
1. 0
Own?
2. 0
Rent?
How recenlly did you move Into your currenl residence?
.....
1.0 Wilhin30days
4.0 7t012monthsago
2. 0
Within 1 - 3 months
5. 0
Have not moved in
3. 0
Within 4 - 6 months
0
the last 12 months
Which ollhe foflowing do you plan 10 do wilhin the nexl
6
or 12 months?
22.
23.
24.
20.
25.
21.
PLEASE CONTINUE ON BACK
~ ~ ~
19.
1.0
2.0
18.
15.
What olher brands did you seriously consider before making
this purchase?
01. 0
None, only Directed 09. 0
Polk Audio
Electronics Inc.
10. 0
Audiobahn
02. 0
OthefDirected
11. 0
Memphis
brands only
12. 0
Kicker
03. 0
Audiovox
13. 0
Alpine
04. 0
MTX
14. 0
Sony
05. 0
MB Quart
15. 0
Kenwood
06. 0
Rockford Fosgate
16. 0
Pioneer
07. 0
JL Audio
17. 0
Clarion
08. 0
Rosen
18. 0
Other
16.
Which ollhe foflowing publications do you read regularly
(Ihree oul ollhe laslfour issues)? (check at! thai apply)
01. 0
Car and Driver
11. 0
Road
&
Track
02. 0
Car AudiO &
12. 0
Rolling Stone
Electronics
13. 0
SKATEboarding
03. 0
Car Sound and
14. 0
Ski
Performance
15. 0
Snowboard
04. 0
Hot Boat
16. 0
Spin
05. 0
Import Tuner
17. 0
Sport Compact Car
06. 0
Import Racer
18. 0
SportTruck
07. 0
Lowrider
19. 0
StreetTrucks
08. 0
Mini Truckin'
20. 0
Super Street
09. 0
Motor Trend
21. 0
Truckin'
10. 0
Performance Auto
22. 0
Working Woman
&
Sound
23. 0
Other
17.
Not including youfself. whalls the GENDER and AGE (in years)
01 children and olher adulls living in your household?
1. 0
No one else in household
2. 0
Child under 1 year
Male Female
Age
Male Female
Age
1.0
2.0
yrs.
1.02.0
yrs.
Year
2. 0
Single
Year
/
/
/
Oily
Month
Year:
2.
Your date of birth:
5.
Model number:
6.
Name of slore where purchased:
Month
3.
Marital slalus: 1. 0
Married
4.
Dale of purchase:
A. 0
Bought New
B. 0
Bought Used
C. 0
Leased
D. 0
Leased Used
12.
How did you.lirst become aware of this product? (check one)
01. 0
Local newspaper
07. 0
Radio commercial
02. 0
Yellow pages
08. 0
Salesperson's
03. 0
Magazine
recommendation
advertisement
09. 0
Motorsports
04.
0
TV commercial
sponsorship
05. 0
Magazine article/
10. 0
Internet
review
11. 0
Other
06. 0
Friend/Relative's
recommendation
13.
Whallactors most influenced Ihe purchase? (check up to three)
01. 0
Directed's reputation
11. 0
Style/Design/Color
02. 0
Brand's reputation
12. 0
Dealer proximrty
03. 0
Experience with
13. 0
Friend's
Directed product
recommendation
04. 0
Experience with dealer 14. 0
Salesperson
05. 0
Value/Price
recommendation
06. 0
Warranty
15. 0
Ease 01 installation
07. 0
Speciai leatures
16. 0
Compatibility with
08. 0
Ouality/Durability
0
vehicle
09. 0
Sound board/in-vehicle 17. 0
Other
demo
18. 0
Other Directed brands
10. 0
Rebate/Promotion
only
14.
What benefits oflhis product most influenced your decision 10
purchase? (check up to three)
01. 0
Improved sound
11. 0
Increase vehicle
quality
value
02. 0
Improved loudness/
12. 0
Functionality
SPL
13. 0
Warranty
03. 0
Improved performance 14. 0
PriceNalue
04. 0
Ability to watch movie 15. 0
Rebate/Promotion
in vehicle
16. 0
Immediate
05. 0
Used by auto sound
availability
competitors
17. 0
Friend's
06. 0
Compatibility with
recommendation
vehicle
18. 0
Salesperson
07. 0
Ease 01 installation
recommendation
08. 0
Style/Design/Color
19. 0
Dealer proximity
09. 0
Special Features
20. 0
Other
•
10. 0
Ouality/Durability
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