Using The Custom Mode - Epson ESC480 Setup Manual

Soft Focus
Sepia
Selecting PhotoEnhance also enables the Digital Camera
Correction check box. Select this check box when you are
printing photos taken with a digital camera to give your printed
images the smooth, natural appearance of photographs taken
with a film camera.

Using the Custom mode

The Custom mode offers ready-made settings designed for
printing text and graphs and for applying a color-matching
method. You can also create and save your own custom settings.
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This setting makes your photos look as if they were
taken with a soft-focus lens.
This setting applies a sepia tone to your photos.