Xante Accel-a-Writer 812 User Manual page 23

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Always consider your audience first. For example, readers with
visual problems or youngsters learning to read will respond
better to larger point sizes. A conservative group of investors
would be more impressed by a tradition typeface like Times
Roman, while accountants may prefer Courier.
Usually, serif typefaces are more legible for large bodies of text,
while sans serifs work better for headlines.
Keep text column widths under 4" to reduce the chance of a
reader losing his place when his eyes move from the end of one
line to the beginning of the next.
All capitalized text is much harder to read than mixed case text.
Vary paragraph lengths to help readers keep track of where they
are on the page.
Keep most paragraphs to five lines or less to help prevent long
text blocks from tiring or intimidating readers. Mixing line
lengths within a paragraph also helps.
Match your typeface to the subject. For example, ZapfChancery is
perfect for formal invitations, while Helvetica Bold works
better for EXIT signs.
Use white space (wider margins, more space between section
headings and paragraphs, etc.) to decrease a cluttered, heavy text
look.
These tips are not ironclad rules. They are suggestions which work
well in most cases. Your Accel-a-Writer printer and PostScript make
it easy for you to test these tips and select the ones that work best for
your particular job.
____________________________________ Advanced Imaging 7-23

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