Samsung UN75ES9000F E-Manual page 70

picture so that white objects look white
(instead of, for example, slightly pink or
slightly yellow) and the overall color of
the picture looks natural.
R-Offset / G-Offset / B-Offset: Adjusts
each color's (red, green, blue) darkness.
R-Gain / G-Gain / B-Gain: Adjusts each
color's (red, green, blue) brightness.
Reset: Resets the White Balance to it's
default settings.
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10p White Balance