Samsung SyncMaster 740NPlus Manual page 28

Menu
Brightness When OSD is not on the screen, push the button to adjust brightness.
Brightness
Picture
MagicColor
Color
Image Coarse
OSD Language
Setup Image Reset
Information
Picture
Description
Contrast
Color Tone Color Control
Fine Sharpness
H-Position V-Position
Color Reset
Gamma
H-Position V-Position
Transparency Display Time