Design/Styling; Exterior Design - Ford Escape 2013 Manual

• Sleek, muscular shape contributes to improved fuel efficiency, cargo handling and customer touchpoints
• Modern, kinetic design creates a sense of movement, even when Escape is standing still
• Side grilles complement the integrated turn signal indicators and fog lamps for a more aggressive appearance
• Interior touchpoints are soft and well appointed
• All-new materials and finishes within the cabin create an inviting environment that looks sophisticated
and modern
• New panoramic Vista Roof creates an open, airy feeling for both front-seat and second-row passengers
up Front
• Sculpted hood with "power dome" that points
toward the Ford oval badge
• Strong frontal design cues follow vertically through
the large grille
• Wraparound headlamps
Along the Side
• Dynamic side profile line is undercut and flows from
wraparound headlamps to angled taillamp design
• Low-profile roof rails
• Pronounced wheel arches accentuate the
17" to 19" wheel lineup
18" Aluminum Wheels with Chrome Alloy Finish
• Optional on SE and SEL
• Manufactured using a physical vapor disposition
(PVD) process
– Uses a DC plasma sputtering process rather than
a chemical reaction at the surface to be coated
(as in chemical vapor deposition)
– Process first applies a thin chrome alloy layer
over two layers of primer, then applies a final
clearcoat layer to protect the alloy layer to
provide a long-lasting, bright finish
– PVD process is environmentally responsible
• N o environmentally unsafe products are used
in the manufacturing
• N o harsh chemicals to dispose
– PVD wheels are equivalent in weight to painted
wheels and significantly lighter than traditional
chrome plated wheels
• Refer to Make the Point for information on
cleaning PVD wheels
(1) Refer to the vehicle Owner Guide for more information.
Revised April 2012
Escape

Design/Styling

Key Messages

Exterior Design

At the Rear
• Distinctive wraparound taillamps feature a
two-piece design
• Clean tailgate with large central grab handle
• Integrated rear fog lamps within outer edges of
rear bumper
New Colors
• Deep Impact Blue Metallic
• Frosted Glass Metallic
• Ginger Ale Metallic
• Kodiak Brown Metallic
• Ruby Red Metallic Tinted Clearcoat
• White Platinum Metallic Tri-coat
Explain to your customers that they should NOT
use any chrome cleaners when cleaning the
Escape 18" aluminum wheels with chrome alloy
finish, as the chemicals and abrasives will ruin the
protective clearcoat and, eventually, degrade the
PVD layer. The wheels should be cleaned with soap
and water or a mild approved cleaner
warranty issues.
esourcebook.dealerconnection.com
RE&T: 2013 Source Book
MAKE THE POINT: Cleaning Escape Wheels
2013
to avoid
(1)
43