HITACHI UNVEILS THE WORLD'S FIRST
Two New Camcorders Capable of Recording One Hour 1920x1080 Full High-Definition Video
8cmBD/DVD Drive+30GB HDD Cam DZ-BD7H
TOKYO August 2, 2007 - Hitachi, Ltd. (NYSE:HIT / TSE:6501) announced the world's first Blu-ray Disc
(BD) Camcorder, -which records one hour of 1920x1080 Full High-Definition video onto a BD (single
side, single layer.) The new camcorders will start selling in Japan on August 30, 2007, and overseas
market sequentially starting from October.
The new DZ-BD7H is a Hybrid Cam with a BD drive and a 30 gigabyte (GB) built-in hard disc drive (HDD)
which can record approximately four hours of 1920x1080 full high-definition video, or up to eight hours of
1440x1080 high-definition video. It can also copy the contents from HDD to 8cm BD within the camcorder
so that users do not need to use any external devices.
The new DZ-BD70 is a BD single drive camcorder which can record approximately one hour of 1920x1080
full high-definition video (two hours of 1440x1080 high definition video) on a 8cm BD.
The new BD camcorders have a system which captures, records and stores 1920x1080 full high-definition
video throughout the whole process with its newly developed full high-definition lens, 5.3 mega pixel
progressive CMOS (Complementary Metal Oxide Semiconductor) image sensor
pixels for video and 4.32 mega pixels for still photo, the newly developed full high definition signal processor
"Picture Master Full HD," and the world's first 8cm BD drive, which can record 1920x1080 full high definition
video on a 8cm BD which has 5 times more capacity than a 8cm DVD.
■ Model Name and Introduction (Japan)
■ Background of Development
Non-tape media camcorders such as DVD and HDD camcorders have grown to dominate more than
80% of the camcorder market
consumer camcorder market
Hitachi, with its corporate statement "Inspire the Next, " has been creating new product categories and
established new standards in the industry. In 2000, Hitachi introduced the world's first DVD camcorder,
and in 2006, the world's first hybrid camcorder with a DVD drive and an HDD drive, which makes it easy
to dub the contents on the HDD to the DVD. The spirit behind the innovation was always a careful
consideration of the customer's needs.
on a Blu-ray Disc
High definition camcorders have taken more than 30% of the
and are expected to continue growing.
BLU-RAY DISC CAMCORDER
8cmBD/DVD Drive Cam DZ-BD70
with effective 2.07 mega