Related Manuals for Praxair PROSTAR
Summary of Contents for Praxair PROSTAR
- Page 1 ProStar Branding Guidelines Contents ProStar Visual System Packaging Equipment Literature Premium Items www.praxair.com...
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Page 2: Table Of Contents
In many cases, the Praxair product The use of the ProStar logo, the Praxair logo, and other copyrighted artwork is not manager and/or GPMM can require that permitted unless authorized. -
Page 3: The Prostar Logo
Cyan 91%, Magenta 0%, Yellow 83%, ProStar logo. Black 0% As part of the ProStar logo, the ownership Color palette statement by Praxair is always italic and Pantone 072 Blue: located in a fixed position under ProStar. - Page 4 Note: On two-color packaging only (but horizontal applications, a special version not on product), the ownership statement of the ProStar logo that includes the owner- by Praxair should be printed in blue. The ship statement should be used. ProStar blue and green logo should be...
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Page 5: Prostar
If usage requires that one color be used, the logo should appear in black. The colors in this book are not intended to The use of the ProStar Platinum logo, the match the Pantone Color Standards. Refer Praxair logo, and other copyrighted artwork... -
Page 6: The Praxair Logo
Making our planet more produc- or white. The use of the ProStar logo, the Praxair tive should be printed in blue. logo, and other copyrighted artwork is not permitted unless authorized. -
Page 7: Area Of Non-Interference
The area of non-interference around the The ProStar logo, whether used with or minimum amount of space that separates ProStar logo should be equal to the height without the ownership statement, should a logo from other elements such as copy, of the letter “r”... - Page 8 Incorrect Use of the ProStar Logo Do not change the size of the Do not enclose in a printed shape. elements. Do not substitute other typefaces Do not alter the position of the for the ownership statement. ownership statement. by Praxair Do not add a gradient.
- Page 9 Incorrect Use of the ProStar Logo Do not put text in the area of Do not use old versions with tagline. non-interference. PRS 1000 Do not use logo on top of another shape. Do not enclose in a printed shape.
- Page 10 ProStar Logo on Background Colors Correct Incorrect ProStar...
- Page 11 Helvetica Light / Helvetica Light Italic The Helvetica family of typefaces has been ABCDEFGHIJKLMNOPQRSTUVWXYZ selected as the principal typeface for the Praxair Identity Standards. abcdefghijklmnopqrstuvwxyz This classic face fits well with the logo and 1234567890 is easily readable in all package sizes and shapes.
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Page 12: Front Panel
6 picas = 1 inch 72 points = 1 inch 1 pica = 12 points These guidelines apply to all countries in which ProStar products are sold. Whenever possible, text on packaging should be in the official language of the particular country of sale and in English. - Page 13 Packaging Front Panel Packages 2 Inches Wide or Less Centered ProStar logo Scaled to fit Typography Premium Quality: Helvetica Condensed Bold Scaled to fit Description Text: Helvetica Condensed Bold Premium Quality Première Qualité Primera Calidad Premium Quality Oblique Première Qualité...
- Page 14 Premium Quality Première Qualité Primera Calidad horizontal version of Welder’s Plastic Magnifying Lens PRS64206 the ProStar logo should Lentille en plasatique grossissante pour soudeur be used. Lente de aumento de plastico para soldadores DIOPTER 2.25 2" x 4-1/4"...
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Page 15: Back Panel
Packaging Back Panel Color Version When space allows, you may add the ProStar logo in Pantone 072 Blue and Pantone 354 Green or black. Praxair logo 9 points in height Typography Welders Goggle, Fixed Front, 2" x 4-1/4" Headings: • Furnished with Tough Polycarbonate Lens •... - Page 16 Selección Nº 1 • Viene con sujetador para bolsillo 1 2 3 4 5 6 7 8 9 0 On the back of all packaging, the Praxair logo and tagline Making our planet more productive should always be Distributed by: used when space permits.
- Page 17 Packaging Back Panel The Praxair Logo Correct The Praxair logo can only be printed in Pantone 354 Green or black. English version copy (mandatory) English version copy (mandatory) • Large Flints provide dependable Ignition • Large Flints provide dependable Ignition...
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Page 18: Labels
This product contains a chemical known Part No. KCI 04587 to the state of California to cause cancer. Distributed by • Distribué par • Distrbuido por: Praxair Distribution, Inc. Danbury, CT 06810-5113, USA 1-800-225-8247 www.praxair.com Net Weight: Part Number: Contains: Spanish: N de référence:... - Page 19 Distributed by • Distribué par • Distribuido por: • Contains corrosion inhibitors. Loremhri ipsum dolor sit amet, consectetuer adipisci comtorrtyu modo wisi laoreet dolore tetuerqo Praxair Distribution, Inc. Danbury, CT 06810-5113, USA Contains no hazardous ingredients. See M.S.D.S. Loremhri ipsum dolor sit amet, consectetuer adipiscin 1-800-225-8247 www.praxair.com for details Utiliser le vite possiblile.
- Page 20 ASME SFA-5, 18 and AWS 5.18-93. It is also certified by CWB to CSA W48-01 Welding Wire Colors See MSOS Sheet for safety information ProStar logo: Made in Italy to ISO-9001 Praxair Distribution, Inc. Pantone 354 Green Danbury, CT 06810-5113 USA DIAM (in.)
- Page 21 Praxair Specialty Gases & Equipment 1-877-PRAXAIR The area of non-interference around the ProStar logo should be equal to the height of the letter "r" in ProStar. Premium Quality Première Qualité Primera Calidad PRS57023 Single Flint Spark Lighter XXXX XXXXX XXXXX...
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Page 22: Label, "Solutions By Praxair
Packaging Label Solutions by Praxair Colors for Solutions by A Solutions by Praxair label is available for In order to ensure that the Solutions by Praxair packaging when space allows. Praxair label Praxair sticker reproduces legibly, a Pantone 354 Green minimum size is provided. -
Page 23: Protective Carton
Sizes and shapes of packaging will vary greatly, so you will need to use judgement in applying the ProStar logo. The rule to follow is the ProStar logo should be in a white area 1/3 the height of the front of... - Page 24 Packaging Protective Carton The ProStar logo must appear on all sides Sides of the protective carton when space allows. In cases where space is an issue, this area can be reduced to 1/4 the size of the Premium Quality Première Qualité...
- Page 25 Packaging Protective Carton The ProStar logo must appear on all sides Sides of the protective carton when space allows. In cases where space is an issue, this area can be reduced to 1/4 the size of the front package. Premium Quality Première Qualité...
- Page 26 Première Qualité Primera Calidad Premium Quality Première Qualité Primera Calidad Stainless Steel Welding Wire Aluminum Welding Wire Fil a souder en acier inoxydable Fil-électrode en aluminium Stainless Aluminum Alambre De Aluminio Para Soldar Acero Inoxidable Alambre Steel para Soldadura ProStar...
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Page 27: Equipment 10
The ProStar logo should be centered Refer to this diagram to determine be 1 ½ the height of the “P” in ProStar. whenever possible. If it cannot be centered, what size to make the ProStar logo on it should be aligned in the upper left corner. -
Page 28: Prostar Logo On
Equipment ProStar Logo on Equipment Correct Incorrect Do not alter the color of the ProStar logo and the size of the ownership statement. Correct Incorrect The ownership statement should always be used on equipment. Correct Incorrect Never place the logo on an angle. - Page 29 Equipment ProStar Logo on Equipment Correct Incorrect The ProStar logo should be one third the length of any equipment. If the ProStar logo cannot be positioned in the center, the left hand corner is acceptable. Correct Incorrect Be sure to allow sufficient uninterrupted space around the logo.
- Page 30 Correct Incorrect When printing a label on equipment, it is advisable to contain the logo within a rectangular field. Reverse the ProStar logo to white and print the rectangle to match the background. ProStar...
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Page 31: Literature
Literature Brochure Covers On printed material where the Praxair logo already appears on the page, the ProStar logo without the by Praxair ownership statement should be used. Product or Industry In these cases, the Praxair logo is always situated in the primary position at the top right of the page. -
Page 32: Flyer Covers
Literature Flyer Covers For additional guidelines regarding use of the Praxair logo on flyer covers, see the Visual Identity Standards from Corporate Communications in Danbury, Connecticut. On printed material where the Praxair logo already appears on the page, the ProStar logo without the by Praxair ownership statement should be used. -
Page 33: Back Covers
Literature Back Covers On back covers of ProStar literature, the ProStar logo with a register mark symbol should be included below the Praxair logo. Since the Praxair logo already appears on the page, the ProStar logo without the ownership statement by Praxair should be used. -
Page 34: Premium Items
When using the Praxair logo, do not display in a more dominant size or position then the ProStar logo. The ProStar logo should be applied on high quality items. ProStar... -
Page 35: File Naming Conventions
ProStar logo. This position indicates K Black H Horizontal that the artwork C Green, Blue and V Vertical pertains to the ProStar or Black (CMYK) ProStar Platinum logo. P Green, Blue and PS ProStar Black (Pantone) PSP ProStar Platinum N Negative PS1P7PTV.EPS...
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