Key Benefits
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Functional
Ð One of the smallest and lightest
Ð Ease of use, portability
Ð External badge
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Emotional
Ð ÒLook at MeÓ: Tells everyone
Ð Colour for colourful me
Ð IÕm modern, elegant, youthful
Ð Self fulfilment and self expression
phones in the world
that I have style
and fun