Dyson DC25 Operating Manual page 11

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Please take a few moments to answer our questions.
They will help us develop new products for the future.
1
This vacuum cleaner is...
My first vacuum cleaner (please go to question 3)
A replacement vacuum cleaner
An additional vacuum cleaner
2
Which brand of vacuum cleaner are you replacing or adding
to?
Dyson
Electrolux
Hoover
LG
Miele
Nilfisk
Vax
Wertheim
Volta
Other, please specify
3
Why did you choose to buy a Dyson vacuum cleaner?
(Please rank in order, 1-5. 1 being the most important).
Dyson reputation
Good for pet hair pick-up
No loss of suction
Previous experience of Dyson
HEPA filter/benefit for asthma and allergy sufferers
Features
Price/special offer
Wanted a bagless cleaner
Compact and easy to store
Store staff recommendation
Picks up more dust than others
Latest model/technology
Reliability/quality
Friend/family recommendation
Other
4
Where did you first hear about Dyson?
From friends and family
Saw it on the internet
From TV/a magazine advert
Saw it in a store catalogue
Saw it in a store
Recommended by salesperson
5
Where did you look for additional information?
Dyson website
Online reviews and forums
Talked to retail staff
Retail catalogue
Didn't do any additional research
THANK YOU FOR YOUR TIME
QUESTIONNAIRE
6
Do you own other Dyson products?
Handheld
Vacuum cleaner
No
7
What is your average household income?
Less than $45,000
Between $45,000 – $74,999
Between $75,000 – $100,000
Over $100,000
8
Do you have any household pets?
Dog
No
9
Does anyone in your household suffer from any of the following?
Asthma
No
10 To which age group do you belong?
16 – 24
35 – 44
55 – 64
11 Would you recommend a Dyson vacuum cleaner to your family
and friends?
Yes
12 Do you have children?
Pre-school
Aged +17 years
Pregnant
13 Which best describes your house?
(Tick one from each column).
Own house
Rented house
Own apartment/villa
Rented apartment/villa
Share accommodation
Live with parents
Fan
Handstick
Cat
Other
Allergies
25 – 34
45 – 54
65+
No
Aged 5-17 years
Children no longer at home
No children
Up to 2 beds
3-4 beds
More than 4 beds

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