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EOS TECHNOLOGIES
EXTENSIVE ISO RANGE
ADVANCED EXPOSURE CONTROL
EOS DSLR cameras feature an
EOS DSLRs incorporate advanced exposure
exceptionally wide ISO sensitivity range,
control systems, which ensure precise Auto
providing remarkable shooting flexibility
Exposure with a wide range of metering
in diverse photographic situations.
options. iFCL metering, found on the
The EOS-1D Mark IV, for example,
EOS-1D X and the EOS 60D integrate the
features the breathtaking standard
camera's AF system into its readings, ensuring
ISO range of 100-12800, expandable to
the subject gets metering priority. Multi-zone
a low of ISO 50 and high of ISO 102400!
Full-frame Evaluative metering assures
Even at higher ISO settings, renowned
excellent results even in difficult lighting
Canon CMOS sensor and noise reduction
situations. Center-Weighted, Partial, Spot and
technologies work to ensure superb
Multi-spot provide advanced photographers
image quality, enabling higher shutter
extraordinary exposure control, enabling
speeds in low-light situations.
them to capture superb images under the
most challenging lighting conditions.
HIGHLIGHT TONE PRIORITY
AUTO LIGHTING OPTIMIZER
ALO OFF
When shooting brightly lit, contrasting
The Auto Lighting Optimizer automatically
subjects, it is often difficult to avoid loss
and selectively adjusts image exposure
of highlight detail: white areas are
to help ensure accurate brightness and
washed out and flat. Canon's Highlight
contrast. It can brighten areas of the
Tone Priority function calculates
composition while maintaining highlight
exposures to make the best possible use
detail and darken areas while maintaining
of available dynamic range, making sure
shadow detail. Available in the Full Auto
more detail is preserved in highlight
and other shooting modes, this feature
areas. This not only minimizes blown
can be used by beginners and fine-tuned
highlights but also renders a more
by advanced shooters to ensure
natural reproduction of continuous tones
beautifully exposed images in a wide
throughout the image.
variety of lighting situations.
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SCENE INTELLIGENT AUTO
Picture Style
Picture Style
Auto
Auto
Auto
Auto
Auto Lighting
Auto Lighting
Exposure
Exposure
Optimizer
Optimizer
Scene Intelligent Auto
Auto White
Auto White
Auto Focus
Auto Focus
Balance
Balance
The EOS Rebel T3i features
a sophisticated scene
analysis system that takes
the guesswork out of
making optimal camera settings in a
wide variety of shooting situations.
Scene Intelligent Auto provides image
capture data to the camera's exposure,
white balance, picture style and lighting
optimizer systems. It merges a number
of very complex measurements into
settings that ensure photographs of
gorgeous tonality, accurate color, sharp
focus and phenomenal detail.
PICTURE STYLE TECHNOLOGY
Picture Style – Landscape
ALO ON
Canon's ingenious Picture
Style feature makes it
easier for photographers
at any level to deal with
the myriad available camera features
and settings. It provides a number of
user-friendly presets that facilitate
optimal choices based simply on the
type of shooting. New presets can be
created using Canon's included Picture
Style Editor Software, and individual
camera settings – such as sharpening,
contrast, color tone, and saturation –
can always be overridden.
LIVE VIEW FUNCTION
INTELLIGENT VIEWFINDER
Live View makes it
The Intelligent Viewfinder,
possible to compose and
found on the EOS 7D, is a
shoot directly from the
transparent LCD through
camera's LCD. In addition to functioning
which the image is viewed.
as a monitor for video shooting, Live
Because it is an electronic display,
View is an indispensable feature for
it can superimpose a variety of shooting
creative photography in numerous
information that can be dynamically
situations. You can zoom in and navigate
varied. AF points, for example, can be
the composition to check critical detail.
displayed, adjusted, or hidden as
In the studio, Live View enables remote
needed. The Intelligent Viewfinder also
operation when the camera is connected
includes a Grid Display, and in Spot
to a computer (via USB or an optional
Metering mode, the specific
Fig. 21 Adjustable angle
Wireless File Transmitter).
measurement area is shown.
AXIS ELECTRONIC LEVEL SENSOR
VARI-ANGLE LCD
When faced with shooting
Found on the EOS 60D and
situations that make it
EOS Rebel T3i, the brilliant
difficult to find true
Canon Vari-angle 3.0-inch
horizontal, photographers
Clear View LCD enables
can use the Electronic Level Display
photographers to shoot with complete
on the EOS 7D and EOS 60D for more
freedom – high up, down low, around
precise composition. Indicators are
corners – to add new perspective to still
visible in both the viewfinder and on the
images and videos. It flips out and
LCD, showing when the camera is within
rotates to face down, up, or even fully
one degree of true level. The EOS 7D has
forward. Because the monitor swings
a Dual Axis Electronic Level Display
out to the side, it will not interfere with
capable of sensing both roll and pitch.
auxiliary grips or tripods.
EOS INTEGRATED CLEANING
SYSTEM
Canon's Integrated
Cleaning System helps
combat stray dust that
can enter the camera and settle on the image
sensor, causing "spots" in captured images.
The sensor cleans itself automatically with
ultrasonic vibrations every time the camera is
turned on or off. Removed dust adheres to
special material around the sensor to help it
stay off the surface. The EOS-1D X's system
improves upon this, using two vibrating
elements and a fluorine coating on the
camera's infrared/ultraviolet absorption glass
filter to further discourage dust adhesion.
DURABILITY
Hold a Canon EOS DSLR in your hands.
The look and feel of quality and
reliability are the result of decades of
camera-making experience – knowledge
that translates to real-world performance
and durability second to none.
Professional-level EOS cameras employ
advanced alloys to ensure outstanding
strength without excessive weight, while
an abundance of gaskets and seals
assure outstanding water and dust
resistance. These are truly precision
instruments built to last.
usa.canon.com/eos
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