Table Of Contents - Saturn ASTRA Product Manual

General motors car product guide
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The revitalization of Saturn's product portfolio, which began two years ago, comes full circle with the launch of
all-new 2008 Saturn ASTRA
the
. Our new products are designed to match the unparalleled customer
bold
remarkable
service that Saturn delivers. ASTRA continues the revitalization with its
styling,
interior
exhilarating
refinement and
driving characteristics.
ASTRA is the result of the best ideas and resources
from around the world. Engineered in Europe,
Brazil and the U.S. and built in Antwerp, Belgium, this sport compact redefines Saturn's small-car entry-level
incredibly fun
offerings with a degree of style, refinement and quality uncommon in this segment. It is also
behind the wheel with driving dynamics bred on the twisting roads of Europe.
3-Door and 5-Door hatchback
Available in
configurations, ASTRA also represents a new body style for
significant growth in the hatchback segment
attract new
Saturn. Given the
, ASTRA's design will
import-oriented customers
to the brand, giving you an opportunity to expand your sales and create new
life-long Saturn loyalists.
This Product Guide is just one of many training and information resources. It works in conjunction with the ASTRA
DVD/CD-ROM to provide the information you need to better explain and demonstrate ASTRA's features,
advantages and benefits to customers. As Saturn's portfolio expands it is critical that you are fully prepared to
answer customer questions and properly present vehicle features.
Jill Lajdziak, Saturn General Manager

TABLE OF CONTENTS

and the ASTRA Customer . . . . . . . . . 1
Key Selling Features . . . . . . . . . . . . . 2
Accessories . . . . . . . . . . . . . . . . . . . . 5
Exterior Design & Styling . . . . . . . . . 6
Safety & Security . . . . . . . . . . . . . . 10
Comfort & Convenience . . . . . . . . . 12
Cost of Ownership . . . . . . . . . . . . . 15
Technology . . . . . . . . . . . . . . . . . . . 16
Competitive Comparisons . . . . . . . 20
VW Rabbit . . . . . . . . . . . . . . . . . . . . 21
Honda Civic . . . . . . . . . . . . . . . . . . . 22
Mazda3 5-Door . . . . . . . . . . . . . . . . 23

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