Sony PEG-S320 - Personal Entertainment Organizer Read This First Manual page 43

MS Autorun
MS Autorun is used to start a specified application when
"Memory Stick" media is inserted into your CLIE handheld.
In MS Autorun, you can do the following:
• Automatically start game software or another application stored in
"Memory Stick" media.
• Display specified data immediately by automatically starting the
associated application stored in "Memory Stick" media or your CLIE
handheld.
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