Tesla S Owner's Manual page 97

Settings
When you save, Name Your Vehicle is replaced by the name you provided. You can touch the
name at any time to rename your Model S.
Erasing Personal Data
You can erase all personal data (saved addresses, music favorites, imported contacts, etc.) and
restore all customized settings to their factory defaults. This is useful when transferring ownership
of Model S. Touch Controls > Settings > Service & Reset > Factory Reset > Erase & Reset. Before
erasing, Model S verifies your credentials by prompting you to enter the user name and password
associated with your MY TESLA account.
96 Model S Owner's Manual