Network Appliance Reseller Partner Program Manual

NETWORK APPLIANCE RESELLER PARTNER PROGRAM
Follow the Leader
in Data Storage:
Network Appliance
Network Appliance delivers the three things you need
to build and maintain a successful business—the right
market, the right products, and the right programs.
Data storage is now one of the fastest growing markets
in technology. And in this market, Network Appliance
is the world leader in open network storage solutions
for today's data-intensive enterprise.
Since our founding in 1992, Network
Appliance has been first to introduce the
technology, products, and partnerships
that drive the evolution of storage. Now
we are a full-line enterprise storage solu-
tions supplier, leading the innovation and
value curves for today's data-intensive
enterprise.
Our solutions address the key customer
challenges around storage consolidation,
data-center operations, business continu-
ance, and global storage management.
Our broad and diverse product mix pro-
vides solutions for all types of enterprise
data—from mission-and business-critical
data that drive sophisticated CRM, DSS,
and ERP systems to remote-office/branch-
office data and archive/reference data.
Storage Is Today's Growth Market
Improving and building their storage
resources is a high priority in corporations
all across the U.S. and the world.
According to a February 2002 survey
by CIO Magazine, an average 22% of a
company's total IT budget will be allocated
to storage this year. Some analysts
estimate that number will be as high as
50% 1 . 63% of the CIO survey base
expects their storage spending to
increase over 2001—up by 27% on
average in 2002 compared to 2001.
The International Data Corporation (IDC),
an independent research firm, says that
networked storage is one of the fastest
growing segments of this market,
estimating that 1.3 million terabytes of